Sky AdSmart Case Study

sky AdSmart Advertising

As a transparent agency, we love sharing a really compelling testimonial illustrating the power of TV to land an idea and deliver measurable results.  From a very happy local advertiser who without the targeting granularity of addressable TV from Sky AdSmart wouldn’t have considered TV advertising as a viable advertising/marketing channel.  Brands on TV are trusted by viewers and when advertising against national brands it catapults local companies into a new respected arena.


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Karen Brar has been a media buyer for over 15 years, negotiating excellent rates for TV, radio and advertising production. She’s a people organiser who loves intelligent client development. Prior to this her family worked in retail growing their operation from 3 to 30 shops so Karen appreciates the operational coal face and brings uses this knowledge to help clients achieve business success.

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