As the nation continues to stay home, TV Advertising costs are at an all-time low. TV Viewing soars and is up 24% on SKY TV since lockdown began. This now takes the average to 3 hours and 40 minutes a day per viewer up to 5 hours per day. It has never been a better time to advertise on TV. Exceptional Low Costs and Exceptional High Viewing Audiences. With so few advertisers in the market – Offers, Deals & Discounts are available across all Sales Houses.
Daily views on news channels are reaching larger than normal audiences with Sky News reaching an average of 1.2 million viewers on Sky and live streams on youtube. Viewing to Friends on Comedy Central is up +37% and Sky Cinema is +48% and Sky Ents +29% so who is watching? We have seen the largest increase in viewing audience in 16-34-year-olds. Daypart viewing increases +39% in the coffee break and +39% Daytime. Perfect timing for a DRTV campaign. Find out how TV Advertising can work for your brand.
