At Redwood Advertising, our heritage is media planning and buying. Thanks to our in-depth knowledge of paid for media and digital channels, we plan, negotiate and trade effectively and efficiently for all our clients. We don’t do average — we’re an media planning advertising agency with a
Mosaic is Experian's powerful cross-channel consumer profiling classification designed to help you understand the demographics, lifestyles, preferences and behaviours of the UK adult population in extraordinary detail. Mosaic has evolved to help you understand and communicate with consumers in a way that matches their world. In
Understanding customer behaviour and the purchasing decision process is key to understanding why TV advertising is a great way to reach your target audience and influence the way they shop. Influencing customer purchasing decision process Most households in the UK have more than one TV. In fact,
As a nation of avid TV viewers and radio listeners it’s no surprise that brands continue to maximise these on these platforms to reach their target audience. And why wouldn’t they? With a captive audience at their disposal, both radio and TV advertising are attractive options