Media Planning and Buying

TV Advertising Rates

Why would you need to engage the services of a media planning and buying agency?  The answer is simple.  Media buyers work full time with the sales houses negotiating rates on your behalf.  As a media agency, we have buying power and are aggressive in our attack to get our clients the best deals.  Media agencies attract station price deals that are not available to businesses who decide to buy direct.  At Redwood Advertising we obtain great results and get the most from budgets.  We take the time to understand your business, your marketing strategy and work to create a maximum return for your budget.  It’s no secret that by simply placing ads anywhere it doesn’t mean brand success.  We aim to place your ads in front of the right audience at the right time so potential consumers see your product or service and engage with it.

Move with the times!  It’s an amazing time in media planning and buying with fantastic opportunities, sophisticated software, data insights, analytics and in the moment reporting we are in control of everything.  At Redwood, we love what we do plan, negotiate, buy, action, evaluate, and plan again.

 

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Author

Karen Brar has been a media buyer for over 15 years, negotiating excellent rates for TV, radio and advertising production. She’s a people organiser who loves intelligent client development. Prior to this her family worked in retail growing their operation from 3 to 30 shops so Karen appreciates the operational coal face and brings uses this knowledge to help clients achieve business success.

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