With over 130 channels, Sky Media channels reach over 95% of the UK population every week in over 12 million homes. With the introduction of Sky AdSmart and Sky Advance, advertisers can cherry-pick their campaigns. Choose your brand's audience and target your campaign across
What's happening in TFL London? The latest information and data to support it's time to advertise. Passenger numbers on TfL services jumped on 12th April as people rushed back to the capital’s shopping hotspots following the lifting of some lockdown restrictions. As of 10 am on
When it comes to advertising on TV in the UK, TV advertising wins every time for return on investment. The channel mix is extensive. We are here to develop your vision. With a career spanning over 15 years in media buying, we take pride in
The ITV Hub is the online video on demand service accessible across over 34 platforms from Sky Go to Playstations. Advertising on the ITV hub enables brands to reach unique audiences who prefer to consume TV content on their own timetables. ITV Hub is like ITV's
Here is what Southampton Football Club had to say about TV Advertising on the Sky AdSmart platform. “Loved working with the AdSmart team, they made every aspect of the campaign really easy and seamless. Amazing to be able to match response (sales) data post-campaign to gain
What's happening in London with underground and overground travel? During the lockdown, the London Underground was a critical lifeline for commuters in London. Millions of key workers relied on the London Underground and commuters were exposed to the various forms of advertising. As soon as we
What are the Barriers to TV Advertising? In theory, there are no barriers, just a lack of information available to give brands the knowledge that TV advertising is right for them. Redwood helps brands identify at what point they should consider investing in ad spend into
Are you ready for TV Advertising? At what point should the move into TV be considered? TV can be introduced at any budget. If you are at the point where existing campaigns fail to elicit the same effects, then it's time for the need to scale
Trust is a hot topic in TV Advertising. February 2021 chart of the month is from a new YouGov Study which looked at how much people currently trust different type of advertising. Probably no surprise to find out that TV and Radio Advertising came top in